No video for Billy yet—he doesn’t do suites, so he’ll have to wait until rooms are refreshed. Just so he doesn’t feel left out, we included an image of him doing what he does best: just being.

DEDE:

MIKE:

SUSAN:

PIERRE:

BILLY:

Editor’s Note: With the recent refresh of OPUS Vancouver’s suites, we’ve asked the fictional muses behind our five lifestyle décor schemes to write a few posts. The third comes from Susan, the fashion exec from Toronto. The above video showcases the new design of her suite.

Someone Spits on Susan

Argh!!! I presented the new line today, and the buyers rejected it full-stop! Said it was too “out there”. Seriously? What do they know about fashion – half the old farts were in Men’s Warehouse suits, the rest in fleece. Fleece! What is it with this city?

Then, as I’m climbing out of the cab in front of OPUS, I feel moisture hit my face. I look up, thinking it’s starting to rain (again), and see some chick leaning over the balcony. I swear she spit on me. She looked like that actress, Dede, but I couldn’t be sure – there was spittle in my eye.

Okay, relax, Susan. On to more important things … where’s that damned mini-bar? Here we go. Ooooh, come to mama all you shiny pretty things!

No, Susan. Bad girl. Put the Snickers bar down and back away.

Not even an itsy splash of red wine? It’s good for you. Oh dear, there’s only a full-size bottle. Oh well, bottoms up! Oooh, Pringles go great with wine, don’t they? Wait—four bucks? Hmmm …

Gosh, I’ve always loved this suite, but with this paler shade of blue, it feels even more soothing. I can work for hours on this comfy king bed, surrounded by these whimsical patterns, those curvy lamps, and … hey, is that a Tiko Kerr on the wall? Yes! One of my local faves.

Well, back to work for me. Tomorrow I’ve got a brutal day of meetings, but then I get to take a spin around the art gallery, and after that it’s my favourite opera at the Q E Theatre: Lucia di Lammermoor. Tonight, however, the agenda’s a tad less refined: wine, Pringles and Top Model.

Mommy better call the hubby and chicklets in Toronto before she gets too tipsy. Ciao for now!

-Susan

Editor’s Note: With the recent refresh of OPUS Vancouver’s suites, we’ve asked the fictional muses behind our five lifestyle décor schemes to write our next few posts. The first comes from actress-diva Dede from LA, along with the above video showcasing the new design of her suite.

Back in 2001, while OPUS Vancouver was under construction, we used to sneak away from the cramped opening offices to see how the hotel was evolving, and were always surprised and excited by what we saw. That surprise and excitement continues to this day, thanks in part to the talents of Robert Bailey, OPUS Hotels’ interior designer. On the heels of the launch of the hotel’s refreshed suites and “pop-up” restaurant One Hundred Days, I thought it was high time we heard from the source.

Tell us about the fresh new look of the suites at OPUS Vancouver.
My intention was to build on the success of the original décor schemes, and turn up the volume. We kept the saturated colour, brightening and updating it. I have always loved the work of decorators from the 70’s like David Hicks.  Their use of colour and pattern was so pervasive; it actually expands space rather than breaking it up. With this thesis in mind we kept the palette very monochromatic, but mixed numerous patterns for an eclectic (more residential) effect.  Although the rooms are timely, the play of pattern and saturated colour brings warmth and a sense of history.

High drama: one of the newly refreshed penthouse suites at OPUS

Tell us about the redesign of Elixir, now One Hundred Days.
Owner John deC Evans came to us with the intent to create a pop-up restaurant to bridge the end of Elixir and the launch of a new restaurant concept next year. We had no time and no budget. Most pop-ups are in abandoned or unoccupied space, so we stripped the space back and neutralized it, painting the ceilings and floors black, the walls white. Then we commissioned graffiti artist Vince Dumoulin to treat the surfaces with disregard for boundaries, both physical and mental. The furniture was replaced with folding chairs, picnic tables and trouble lights hung randomly. The feeling is that of a ‘temporary art happening’, something akin to Andy Warhol’s Factory. It took six days to re-open, but the concept is liquid, so changes will continue throughout its run. I also wanted the name to confirm the message of impermanence, and was inspired by the idea of a countdown, hence the name.

You also designed the interiors of Koko Restaurant + Bar at OPUS Montreal, where a life-size Moooi horse greets patrons at the door. What inspired you?
The inspiration for Koko really started with the original art nouveau building. That in combination with an OPUS attitude and the extraordinary city of Montreal created permission for our design. I had a long out-of-print book of art nouveau illustrator Aubrey Beardsley’s prints; these exotic, dark and sexy works seemed to embody the mood we were looking to evoke. There are two primary spaces, one vast, vertical and airy (day); the second smaller and horizontal (night). With this foundation, the design and black and white palette took shape quite organically. It is a space that I hope arouses a sense of fantasy and possibility.

What were some of the challenges of introducing OPUS Hotel’s design to Montreal after the property was purchased in 2007?
The original property as purchased was quite sober and paired down. The OPUS brand is more about luxury and richness, with a nod to joy. In terms of room offerings, our first task was to bring the signature room colours into play; we also added new artwork that better suited the OPUS perspective.   This will continue as new furniture and lighting are addressed in the future. With the opening of Koko, the hotel has become a destination and that personality is becoming its visage.

What do you think about the next generation of boutique hotels, the so-called “lifestyle hotels” like Andaz, Indigo and Aloft?
I feel that in a saturated market, it’s a way to set your brand apart. Boutique is a term that in many ways has lost real meaning, with chains identifying themselves as boutique based on the use of ‘modern’ furniture and punchy colour schemes. ‘Lifestyle’ is an attempt to enhance the property’s perception and navigate the boutique category. In hospitality there is a term ‘room product’, which I do not like. For me there has to be meaning and that meaning is explained through guest experience. In any category the guest should feel special, and cared for. The best of the style hotels provide much more than interesting interiors; they embrace you.     

What are some of your favourite hotels and why?
Mondrian, South Beach. It’s all about the pool.
Haymarket, London. Like staying with an eccentric friend.
Hotel Palazzina Grassi, Venice. Magic.
Faena Hotel, Buenos Aires. Masculine meets feminine, and is One.
La Reserve, Paris. Like the city, it’s calm.
The Mercer, New York. The Mercer Kitchen (at street level) is my favourite room in the city.

Tell us about the restaurant that will replace One Hundred Days in the new year. What else is in store for the two properties?
Actually, we are just about to start design development for the new restaurant, so my lips are sealed. With respect to other changes for the two properties, there are always new projects on the horizon. OPUS ownership is dedicated to providing the best possible offerings to guests, so change really is a constant.

Visit Robert Bailey’s website and blog.

When I first heard that the hotel’s interior design team, led by the brilliant Robert Bailey (formerly of Architectura, now Stantec), was planning five guestroom décor schemes and 16 layouts, I thought they were crazy. With only 96 rooms, where was the economy of scale? They also planned to paint rooms red, blue, green and yellow. Colours? What about the official colour of every hotel room ever built: beige? They also casually mentioned that some rooms would have windows between the bathroom and bedroom – but no blinds, just a translucent sheer. I managed to win that battle by reminding them that some people travel with their grandmother. But the other design elements remained.

The hotel’s unique design features have made it fun to give tours. What I didn’t anticipate were the clever marketing opportunities the décor schemes presented. For inspiration, the design team created five fictional characters to represent the hotel’s typical guests, and then built rooms around them. Colours, fabrics and furnishings were selected to evoke the diverse lifestyles these personalities represented.

Think of these characters as a friend you’re coming to stay with. If you choose Susan, you’ll get a “stylish and sophisticated” blue room with curvy lamps and sexy fabrics. Susan’s a fashionista from Toronto who’s into the “see and be seen” scene. You’ll also find a selection of CDs and books to match her refined tastes (think opera, Dido and high fashion). After all, what do you do when you stay at a friend’s? You check out her CD collection and snoop through her bookshelf. Maybe you raid the fridge. But be forewarned, it’ll cost you at Opus. Just don’t steal anything like, say, towels or bathrobes or she might not invite you back.

If you’re feeling more uninhibited you’ll probably want to hang out with Billy. He’s a musician-filmmaker from London and his “artful & eclectic” room features lime green walls, whimsical art and faux rabbit-fur ottomans. Billy’s CD collection reflects his love of classic rock (think Kravitz and U2), whereas his books reflect his spiritual side (Ommm). Billy’s a party boy, so be prepared for a long night. Just don’t disturb Bob & Carol; they go to bed early. Bob’s a high tech exec and Carol’s journalist and they’re from San Francisco. Their “tony & traditional” yellow room leans toward comfort and conservative design. They’re not boring, they’re simply more mature and cultured. Oh, and Bob gets a lot of headaches. The CDs and books in this room reflect their fondness for jazz, classical music and higher learning.

Just down the hall you’ll find Mike, a doctor from New York who represents the convention traveler who breaks away from the crowd. His “modern and minimalist” room features cranberry-red walls, contemporary furnishings and edgy photography. Mike likes to dance to the divas and his leisure reading is decidedly non-medical, so be prepared for a blessedly superficial stay. But don’t get the wrong idea, ladies – sometimes Mike travels with his “friend” Steve. Upstairs in the penthouse suite you’ll find Dede, a method actress from Los Angeles and our resident drama queen. Her “daring & dramatic” suite features taupe walls, faux-fur fabrics and provocative art. Her taste in music is diverse but leans toward hip hop. She’s not much of a reader, but occasionally flips through books if there are lots of pictures. If you choose to hang out with Dede, be prepared to binge and splurge.

When Opus opened in 2002 we sent out a casting call for these characters and featured them in a photo shoot (see Billy above) and at our opening party. We’ve since tried to retire them, but people won’t let us. The concept of choosing a room to match your personality (or mood) captures the imagination. The media has written loads of stories about Mike and his friends. Currently, the characters are moonlighting as concierges in our Lifestyle Concierge program: you choose the personality that best suits your lifestyle and they tell you their favourite places to shop, dine and play in Vancouver.

What does the future hold for the Opus personalities? After almost five years, a few nips and tucks are in order. As we introduce new colours, fabrics and furnishings in our guestrooms we’ll update their profiles. Maybe Billy’s evolved into a Bono-like character who uses his fame for charitable causes. Maybe Susan’s career in fashion has taken off and she’s now alarmingly similar to Anna Wintour. As for Bob & Carol, rumour has it that Carol filed for divorce after catching Bob in Mike’s room. And Dede? Undoubtedly she shaved her head, did a stint in rehab and is building an orphanage in Malawi. We’re also planning to bring the characters out of the bedroom and into Opus Bar, where we’ll be featuring a martini inspired by each personality.

The possibilities are endless. One thing I know for sure, the Opus personalities have checked in for the long term, and they’re looking forward to welcoming lots more guests. I’d love to hear which personality you identify with most. And check out CBC’s recent story on the Opus personalities.